Defining Marketing

By: Jake 

Marketing is a very broad career, and not everyone knows exactly what marketing is. Generally people associate marketing with advertising, which is not always true and does not accurately represent the field itself. 

Marketing is defined as the management concept through which goods move from ideas to customers. Based on this definition marketing is an extremely broad subject. Even images of the search "marketing" show how broad of a field it really is. A few of these are shown below.

But there are subsections of marketing that break it down to more manageable sections. These are listed and described in full here. 

Overall yes, marketing is extremely broad. But once you determine what your passion is within the field it becomes extremely manageable. 



Works Cited

"Marketing." BusinessDictionary.com. N.p., n.d. Web. 01 Mar. 2017.